Archive for October 2016

Eyelid Hygiene Cleanser Called “Avenova” with Pure Hypochlorous Offers Help for Tired, Aging Eyes

Tens of millions of Americans suffer from dry eye, contact lens intolerance, blepharitis, eye makeup problems, or other eye conditions. But eye doctors nationwide say using an innovative eyelid spray solution containing hypochlorous acid is making a dramatic difference.

The Cataract & Refraction Center of Ohio and the The Eye Center of Columbus today are issuing a public health advisory about the growing incidence of often-serious eye conditions, especially among aging Baby Boomers – and the importance of using an innovative new eyelid cleanser containing hypochlorous acid (HOCl) to assist in managing those conditions. “A pure, stable form of hypochlorous acid, which was cleared by the FDA as a prescription product, has enabled us to finally bring relief to patients suffering from a whole variety of eye conditions,” says Alice T. Epitropoulos, MD, FACS, cofounder of The Eye Center of Columbus.

“Like other ophthalmologists and optometrists all across the country, I see dozens of patients every week with these often painful and debilitating conditions,” Epitropoulos says. “Some people have had to give up contact lenses or eye makeup.”

But as Epitropoulos and many other doctors are learning, there now are now simple and effective ways to manage these conditions. The key advance is using a daily lid hygiene product containing a pure, stable formulation of hypochlorous acid (HOCl). In the body HOCl is produced by white blood cells as a first line defense against microbial invaders.

That formulation is available only in one product now on the market, Avenova® with Neutrox®. Avenova® is a prescription lid and lash hygiene product from NovaBay Pharmaceuticals that uses Neutrox®, a pure 0.01% concentration of (HOCl) in saline.

Why has Avenova been successful? The reason is that all of these conditions share an underlying cause – microbes. “We’ve known for years that these problems are largely caused by bacteria and parasitic mites that live on eyelids and the skin around the eyes,” explains Winston-Salem ophthalmologist James D. Branch, M.D. Debris from the bacteria builds up on the eyelashes, causing the inflammation and crusty build-up of blepharitis.


Dr. Alice T. Epitropoulos, MD, FACS         

SOURCE: The Cataract & Refraction Center of Ohio

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